Kimberly Clark Corp: Boring Business, Exciting Returns

Large-cap consumer staples companies are not known for making big moves in their share prices. But on the morning of Monday, April 22, Kimberly Clark Corp (NYSE:KMB) stock surged 5.7%. And if you look further back, you’ll see that KMB stock has climbed more than 32% in the past 12 months, substantially outperforming the 8.7% gain from the S&P 500 Index during this period. So, how did this Irving, Texas-based company that’s known for making “Kleenex” deliver such impressive returns? Well, in the case of the most recent rally, the catalyst was an earnings report.

On a deeper note, what really made investors like KMB stock over the long term was its recession-proof business. As I mentioned earlier, Kimberly Clark is in the consumer staples business. That is, the company sells products that are essential, such as paper towels, toilet paper, diapers, and baby wipes. Kimberly Clark has a well-established market position. The company’s history can be traced all the way back to the 1870s and over the years, many of its brands have become household names. These include “Kleenex,” “Scott,” “Cottonelle,” and “Huggies,” just to name a few.

Source: Income Investors

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